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Imagine a world without imagination, without dreams, a world where we only lived within our personal boundaries. Sounds fairly Orwellian, doesn’t it? Whilst a Pollyanna view of life might be a little impractical, there’s an infectious love-bug sweeping the blogosphere. Whereas writers were once infamous for addiction, a predilection for despair and confessional style prose which could hit fairly close to home but was hardly inspirational, writers (and particularly young ones at that) are turning a new page on tone, mood and message. They are, dare I say it, happy? Excited to be alive?

Megan is the author of Charade, a lifestyle blog for fashion savvy young women after substance and entertainment. Not only does it feature some adorable design, it’s all chock full of inspiration, advice and tips for making your life less average.

I contacted Megan recently because her blog, much like Gala Darling’s, is incredibly good for a pick me up when I’m feeling less than sassy. Here’s le interview.

Hey girl! What’s your story?

I’m just your regular gal, trying to live a little more magically! I’m a recent graduate, avid tea-drinker, vegetarian, vintage fashion addict, day-dreamer, traveller, positivity nut and nerdy blogger!

Why did you start Charade Style?

I started Charade literally at the very beginning of my own degree because I wanted to document my experiences, as well as hopefully provide a helpful resource to other sassy students in the same boat: wanting to stay stylish and live with a little luxury on their measly student budgets.

How has your blog evolved over time?

My original tagline was ‘A Fabulous Lifestyle on a Budget’ and, whilst I still very much advocate the possibilities of that, Charade has become more about simply living with imagination – whatever that may mean to you – and exceeding the limits you thought were in your way, hence my new tagline ‘Make-believe has no boundaries’. I tend to post a lot more on positive living and self-development nowadays, whereas previously I was more about the fashionz (it still sneaks in there though!)

I love your passion for living with creativity and imagination! When did you realise these were the keys to a life time of fun?

When I was 18 I discovered the blogosphere, and most notably a rather well known young lady named Miss Darling (www.galadarling.com). I’d been your typical angsty teenager – taking an odd pleasure in a woe-is-me way of looking at life and suddenly I had a wake-up call. It became clear to me that I was in charge of my own happiness, and that I was the only one missing out if I didn’t live as positively and productively as I could every day. You could call it a kind of responsibility – and I was totally empowered by this, in such a strong way that I’ve never looked back.

I’ve always been creative and a day-dreamer, and although I left the games of make-believe in my childhood, I have been able to overcome some of the most challenging periods of my life simply using visualisation to guide myself beyond it. I’ve realised this is a gift that not everyone hasand have made the decision to cultivate it and let it support and inspire everything I do. Every life decision you make, goal you want to achieve, place you want to be – starts in your imagination – and the more imaginative you are, the more miraculous the results, in my opinion!

You started your blog when you were at university. What did you study?

I am the very proud proprieter of a First Class Bachelor of Arts in English Literature in Creative Writing. I got to study everything from Jane Austen to Journalism. It was a good time.

Who are you favourite bloggers?

For style: Elsa and Sandra rock my world, and are pretty much my only daily style reads. I occasionally frequent Calivintage  too.

For passion: I don’t believe I’ll ever stop reading GalaDarling.com, that girl is a force to be reckoned with and always inspiring. I also go ga-ga for White Hot Truth.

What advice would you give to a blogging enthusiast who’s a little bit shy about having their voice heard?

The wonder of blogging is that you don’t need to be outrageously outgoing to give it a shot. You can show as much or as little of your life as you like, or even make up a persona if you so choose! Maybe the web could be the place to cultivate your voice so that you positively have to be heard? The internet has put the whole world into conversation with itself and, personally, I think it’s time you joined in!

Do you design/code your blog yourself?

My blog is just a very basic Blogger template tweaked here and there, it’s a good job I like the simple look because html baffles the ba-jeezahs outta’me! Anytime I need to do something there has always been a tutorial readily available after a quick googling.

What’s the next chapter for Megan?

Well now there’s a question… what’s next for any of us?! (wild deflecting! Ha!) It’s always a priority of mine to invest more and more of myself into blogging and online business. I want to build up Charade as both a positive resource for my wonderful audience and a stream of income – how I’ll do that remains to be seen! But there is always a scheme in the making…

 

Make sure you check out Megan’s blog, Charade Style.

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Source: laurenoutloud.com

Ambitious? Check. Multi-talented? Check. Super cute yet kick-ass to boot? Double check. Allow me to introduce you to Lauren O’Neil, a move and a shaker of the multi-media variety. She clearly loves her life and what she does, and it’s no wonder! She blogs for Cananda’s Cosmo TV, she makes videos, is the resident social media guru for Vitamin Water MuchMusic, teaches online journalism, and gets to interview loads of cool people for a living. I recently approached her to be my Lady of the Week, and despite her cuh-razy schedule, she was super thrilled to take time out to answer some questions for me. Here is le interview. Enjoy!

Yo Lau! Where you from gurl? What’s your story?

Bonjeezy, doll! I’m living in Toronto right now, but was born in a small city called Chatham in Ontario. It’s an aight town, but very very boring if you’re not into playing hockey or… well, that’s about it.
I had to make my own fun until I escaped for University at 17. Often, that involved writing or reading or dressing up in weird costumes and messing with people. Sometimes, it involved Barbie dolls and Ninja Turtles and my parents’ ginormous old video camera. Rarely did it involve acting cool. I wasn’t cool.

When you were just a little blonde-bot, what did you want to be when you grew up?

EVERYTHING. I still want to be everything. It used to change week by week: a veterinarian, a dance teacher, a scientist, a garbage man, an undercover cop (the kind that gets to wear fake skin like Mrs. Doubtfire), an actresssss… I wanted the spotlight, always. This much was certain.

You have a few pimpin’ jobs in the media industry. How did you get your foot in the door?

I get asked this a lot… I so wish I had a definitive answer! I think it was a combination of hard work, education, networking, passion and, for lack of a better word, “pizazz”. Actually, wait – I do have a better word: “Moxie”. I like that word, moxie.

I started down this path long before I realized what I was doing. I was constantly performing as a kid – acting in every play I could, dancing, entering public speaking competitions. I wrote like crazy all the while, and started building websites when I was 12. Fast forward 10 years later, I’m finishing my undergraduate degree in Communication Studies / Computer Science, hosting my university’s video news program, bartending at a high-volume nightclub and interning at a small ad agency.

I  decided to get a Master’s degree in Journalism after that and while at J-School I began blogging harder, got really into Twitter, built up my digital portfolio and worked my butt off on assignments. This lead to a great internship at a TV news station and a freelance blogging gig with a major television station in Toronto. I covered concerts for them and for my own blog, meeting tons of people and making friends with everybody I could along the way. I freelanced for other publications too.

My first job out of school was with Canada’s largest newspaper. I got that through school connections and through being knowledgeable about new media technology.

All subsequent jobs just sort of happened. I still get approached by producers and editors looking for people with my skill set. It would appear as though journalists with strong multimedia skills are in short supply… or rather, if they’re out there, they’re not easy to find. I think this may be the key – I understood the importance of making myself easy to find from the very beginning. Personal branding is important in any industry, but especially this one.

[youtube=http://www.youtube.com/watch?v=rTZ-Ywi8Eo0]

You seem like a crazy busy person! Do you bathe in red bull?

Too sticky! I prefer coffee. I bathe the inside of my body with black coffee like, 8 times a day. I don’t care if it’s 11:00 pm – if I’ve still got work to do, more coffee. I’m going to be dead by the time I’m 30, aren’t I?

Who’s the coolest person you’ve ever interviewed?

Ooooh that’s tough! Talking to Dustin Diamond (Screech from Saved by the Bell) was pretty cool. He was kind of creepy, but like… he’s Samuel Powers! In a similar vein, Alicia Silverstone was awesome to talk to. Cher Horowitz was one of my idols growing up. Johnny Knoxville, also cool. I love him pretty hard :)

Do you ever get star struck and spontaneously propose to people?

Hahahaha, yesssss :)
I almost puked on Ryan Gosling in Cannes. I’ve never felt like that before.
The Adrian Grenier proposal was actually planned in advance. I didn’t think he’d say yes, but sheeeeeet – looks like I’ve got a wedding to plan now! Want to come?

Describe yourself in haiku form plz.

Lauren likes to Tweet
She can’t put down her iPhone
Look out for that wall

[youtube=http://www.youtube.com/watch?v=UN-s7a1E4Qk]
Follow Lauren on Twitter here, or check out her blog!

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I found Scarlett’s blog via one of my favourite Australian writers, Rachel Hills. And hey, if it’s good enough for that kick-ass wordsworth/academic/sparkly human being, then I’m sure it’ll add some extra oomph to my blog feeds! Indeed it did. If you’re after something informative and your spirit animal is a fan girl fox, The Early Bird Catches the Worm is for you.

I’ve been reading and spamming Scarlett ever since I found her blog, so naturally I felt the need to stick her face on my blog and ask her how she stays sizzlin’ in the blogosphere. Here’s our short yet sweet convo.

Hey Scarlett! How would you describe your blog to someone who’s never read it?
Pop culture and social commentary with a feminist edge.

What’s with the name Early Bird Catches the Worm? I sense a mild allusion to journalistic prowess!
Ideally, I would be the earliest bird with the worm, but my day job gets in the way of that. It’s more like Second Mouse Catches the Worm! One day…

You blog explores feminist issues in relation to pop culture. Who are some of you favourite women on television, in music or literature?
Where do I start?! As the blog will attest, I’m a huge fan of Mia Freedman, Rachel Hills and Erica Bartle. Still with writing, I have just delved into Joyce Carol Oates and I’m loving her work.
I have recently written about Cristina Yang of Grey’s Anatomy, the women of Scream and Charmed, and Grace Kelly as Lisa Fremont in Hitchcock’s Rear Window, all of whom I find interesting characters.
I also have a soft spot for Marilyn Monroe, who is ripe with feminist fodder.

How do you stay motivated?
As someone who writes about the current happenings in pop culture and social trends, it really depends on what’s happening in that sphere at the time and whether I have something of value to add to the discussion or can relay someone else’s opinion. It ebbs and flows. But I find that if the other aspects of my life (work, social life, downtime) are in order, my motivation to write is, too.

What advice would you have for other media graduates who are finding the media industry hard to crack?
I’m finding the media industry hard to crack myself, so I’m not sure what advice I might have that could be of use! It’s important to find your writing voice and have an online presence, especially if you have no other published works to show potential employers. Try to get a mentor of sorts, as well. I wouldn’t say that I have an official mentor, per se, but I am in contact with several other successful bloggers who offer a wealth of advice and support. Rachel Hills has some wonderful stuff on her blog in relation to mentorship.
And all you need is a foot in the door!

Check out Scarlett’s blog here.

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A lot of people really, truly despise Carrie Bradshaw. And for all intents and purposes, I probably should too. She is the quintessential New York swinger, a heterosexual white girl with too many 1st world problems (and shoes). Her life is consumed by lattes, lovers and credit card debt, inadvertently inspiring a generation of women to believe they can write. So by default, Olivia’s blog Not Quite Carrie really shouldn’t be ticklin’ by pickle. But it does, so I chose her to be the Lady of the Week. Olivia writes not from a position of privilege or writerly superiority like some fictional New York writers, but she’s so girl-next-door one feels as though they’ve stumbled upon a journal. If you’re after something easy, breezy, conversational, and want to put the feminist theory aside for something lighter, Not Quite Carrie delivers.

Here’s what she had to say about living and loving online, the worthiness of a university degree and her Australian heroes.

Why did you start Not Quite Carrie and what is your blog about?
I started NQC as a kind of outlet for all of the love and relationship hullabaloo i just had to get off my chest. After penning (or rather, typing) 30+ pages of the stuff in a simple word document, I figured I couldn’t be alone in my struggles to rationalise marriage, true love and if he really just isn’t that into you. I figured a blog would be a good opportunity to share my thoughts and get other people’s opinions back. NQC was born kind of organically after that, I guess.

What do you love most about blogging, and do you write for any other publications?
I guess what I love most is that there is no bias. No advertisers to satisfy, no boss to impress. I’m completely free to write whatever I want without censoring. It’s about taking a thought or a question, jazzing it up with a bucket load of scandal and intrigue and expressing it on a page in a way that’s enticing to a reader. Someone just like me, who has something valuable to add, or may just need a pick-me-up or a proper nudge to realise that the guy she’s wasting all of her time pining over is more than likely a total doucher – and deserves a flick of Farrah Fawcett proportions.

My 9-5 gig has a slightly prettier gloss to it. I pen blogs for an online beauty website called beautyheaven.com.au. From time to time you see that blogs (or ideas for blogs) have crossed over and without sounding all gushy-Gwyneth at the 1999 Oscars – I feel very blessed to have a job that’s creative enough to compliment my hobby, and vice versa.

School of life or university degree?
School of life, again and again and again. I gave university a go, but couldn’t stand the thought of wasting three years doing a course that wasn’t going to fast-track me to where I wanted to be. Especially when I could be out there living and breathing magazines, running to pick up coffees and copious amounts of dry-cleaning and ultimately learning from the best in the business, rather than from people who you don’t aspire to be that are plonked in a lecture room all day long. My most influential teachers have been Sarah Wilson, Mia Freedman and Jackie Maxted – and you won’t find any of them teaching from a book in a classroom.

If you want to get into writing/magazines or any kind of journalism, the buzz/key/most important word to ever remember is – Experience. Get some!

Where do you get inspiration from?
Although more often than not they hate it, my friends give me the bulk of my inspiration. Whether they’re going through a break-up, are wondering why he hasn’t called yet or want to know if shagging her better looking mate is okay, odds are they’re never thrilled to see a dedicated post the next day. I always tell them not to fret, my pseudo names are tré inconspicuous.
A lot of my inspiration also comes straight from my life – I figure if I’m going through motions with the wrong guy, a lot of others are too, so it makes sense to share. I’m almost a little too obvious at times though. And my blogs tend to give away any reservations or insights into what’s going on in my own love life before I even get the chance to realise them – or before the guy does for that matter.

What do you love most about Aussie bloggers?
For the most part we tell it like we see it. I’ve noticed that as a collective, we don’t tend to waffle on about things that we know we don’t have a good handle on. I know I personally write by that mantra. If there isn’t enough opinion or insight, you won’t see it published until there is (so you’ll be hard-pressed to find anything on how to find the perfect guy!) I see that a lot on Australian blogs. We’re very real, we understand our niche and how to appeal to each other whether it be with raw information without all of the fluff, or with a dry sense of humour that completely overshadows the content – but is so humorous we don’t even notice. That’s what I love most.

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Photo: goodmorningmidnight.com

Meg Clark is a New York based writer and photographer. Yawn. How about, Meg Clark is a New York writer and photographer who mixes feminist and queer theory with fashion? I think that got your attention. I chose Meg to be the Lady of the Week because not only does she have an eye for amazing style (and has the best boards on Pinterest), but her blog represents a new ilk of socially aware fashion bloggers. If you’re after something with a lot of substance and like longer posts as opposed to clothes horse photo essays, check out her blog for some intelligent thought.

How long have you been running Good Morning Midnight?

I’ve been blogging in some form or other for pretty much as long as I’ve had an internet connection… in 2008 I decided to make it less about my personal life and more about my interests, and gradually narrowed it down to mostly fashion because it made the most sense at the time considering my other interests and the direction of my career.  So I guess my blog in its current form has been around for almost three years now.

Why is fashion important to you?

I tend to go on these really long rants about how-can-fashion-be-feminist and what-does-fashion-mean-if-I-am-queer-and-femme and all these complicated sociological justifications for my interest, but at the end of the day I think a big part of it is that I just never grew out of playing dress-up all the time. I definitely am one of those people that thinks of their clothes as a costume, from my shoes to my makeup, every day… I’m totally into being aware of femininity and style as this sort of elaborate ruse or performance I get to stage every day, and honestly I have a lot of fun with it. I also was a relatively shy and awkward teenager, and I think for a long time I looked to fashion and style as a way to speak for or about myself instead. I’ve grown more confident throughout my 20′s but I still think a lot about what I’m “saying” with my clothes.

What gets your knickers in a twist?  What inspires you to write about feminist and queer issues?

I’m a queer girl. Why wouldn’t I care about it?! So I guess my life and the lives of the people around me and the struggles we all face inspires me in that regard…. It’s also surprising how many of my posts end up coming out of weird g-chat conversations I had with other friends and writers or just out of response to pieces that have been published elsewhere — it’s very much part of a broader online dialogue I think.  Also, in person I’m actually not especially aggressive, and I think I use my blog often to talk about issues I don’t have the space, time, or audience for in much of my day-to-day life. Also — off topic, but do people really say “knickers” in Australia and England and so on? We need to bring that back stateside, seriously. “Panties” is the worst word in the English language, eeeew.

Tell me your favourite gay joke!

Are there a lot of gay jokes that aren’t about u-hauls and turkey basters on the third date? I don’t know! I think more blonde jokes would apply to me than ones about lesbians, honestly.

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This morning I was going through some old magazines for a bit of an inspiration power surge. It’s cold out and I’m getting all SAD and mopey inside my doona cocoon, so sometimes I just need to look at pretty things, or read something motivational, otherwise it’s kind of hard for me to open a can of whoop ass all by myself.

So anyways, amongst the squillions of magazines I own is a huge pile of copies of Blitz, the student run magazine I used to work at with Rose Vickers as editor. Wow, do I miss that job. I got to interview the likes of Mia Freedman, Maggie Beer, Josh Thomas, Dappled Cities, the Jezebels, and many more.

Every week we’d interview a wunderkind hand plucked from twitter, the blogosphere, the UNSW website or via word of mouth to be featured in the Watch This Face weekly column. One week a friend of mine suggested a friend of hers, who owned some sort of online business selling vintage clothing, but was actually really talented and photogenic and actually making waves in the online world. Who was that young and sassy entrepreneur? None other than Nicole Warne of Gary Pepper Vintage. Nicole is a pop-star in the fashion blogging world, representing a new guard of web-based stylists and fashion correspondents. She was super sweet and enthusiastic about being featured and I’m so glad my friend suggested her, because I love talking to young and super talented Australian women about their plans to make their mark on the world.  Not a trace of pretentiousness or tumblr wank from this super girl.

Here’s the interview I conducted with her as it appeared in the session 1, week 8 2010 issue of Blitz magazine. The actual interview was a lot longer and featured other cool facts about her job (like that her boyfriend takes all of her photos, and he was actually the one who thought up the name Gary Pepper Vintage), but the whole interview is lost amongst the draft files on my computer.

Photo: garypeppervintage.com

Nicole Warne is a vintage bounty hunter, who collects prized and pre-loved gems for her online store, Gary Pepper Vintage. The FBI graduate and self-confessed clothes horse set up her own business last year at just 20 years of age, and continues to climb mountains of over-sized cardis and Avante-Garde gowns to add to her collection.

What inspired you to start up your own eBay store?

I always had such a strong passion for vintage. After seeing online stores like Spanish Moss Vintage, it made me realise that I could pursue a career out of my love for vintage and an eBay store was my first stepping stone to achieving that goal.

What attracts you to vintage clothing rather than brand spanking new threads?

For me, vintage just offers so much more variety and interesting ways to mix and match your outfits. It’s easy to wear something straight out of a shop front window but there’s no creativity or imagination involved.

What is the best part of owning your own business?

Seeing and hearing people appreciate your work is so rewarding. I love that if your put your heart and soul into something you love, there is really nothing that can stop you.

Where on earth do you find such exquisite clothing?

I’m based on the Central Coast so a lot of the stock you see is sourced from here. I do travel to Newcastle and Sydney once ever two weeks, and have recently started to travel to Hobart and Melbourne. I do plan on going overseas this year and sourcing more stock on a worldwide scale.

What the most horrendous piece of clothing you’ve come across?

Mesh, lyrca, velvet and mid-rift-bearing all in one item. Need I say more?

What was your favourite thing to wear as a child?

I used to change my outfit three times a day. I would swap between a practical tom-boy to preppy school-girl with a frilly dress and stockings. My style is still all over the place, so I don’t think I’ve really changed much.

What does the future hold for Nicole Warne?

A new studio, an assistant, a web store, overseas travels, a shop front, designing my own label, the list goes on. I hope for so many things but one thing I know for sure, I’ll be in a very, very long love affair with Gary Pepper and all things vintage.

Since then, Nicole’s been busy hustlin’ up a storm expanding the Gary Pepper brand. She was featured in Style Yourself alongside Jane from Sea of Shoes and Tavi of Style Rookie, is one of Cosmopolitan magazine’s Fun and Fearless Female nominees, and has achieved international accolades from the likes of Refinery 29, UK Vogue and Style.com. So glad to see she’s rocketing through the fashion world with her fashion savvy and personalised approach to her work.

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Devon Aoki by Kayt Jones. Photo: Trendland.com

LA-based and London born photographer Kayt Jones is an unabashed lover of the female form. She takes searingly sensual images of women with their friends, women with their family, women in elegant couture and women who are positively Eden-esque. Her style switches gracefully between fierce fashion editorial to intimate portraiture. You can read her interview in Issue 312 of i.D, but here’s a few snippets to whet your appetite.

Do you think a woman’s sexuality is predominantly in her mind or body?

I think a woman’s sexuality is absolutely in her mind.

How do you avoid your nude images being smutty or gratuitous?

I think the body is beautiful and sensual. I think sex is great, I dont have hang ups about it being dirty or as a tool of power. I really want to celebrate women’s sensuality and the freedom we have to express it.

Handbags are a recurring motif in your work, what is it about the bag that you identify with?

Yes, I have a handbag fetish. I find it very cinematic – a bag of mysteries, a box of tricks… I love how a woman has so many hidden parts. Some things you see, some things are not always on the surfact, they lie beneath. I think our relationship and love affair with handbags is part of that.

Photo: Trendland

Photo: Trendland.com

Photo: Trendland

See more of her work at Kaytjones.com

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Photography by Penny Lane, Beauty by Marie Princi, Model: Zoe @ Scene, Styling by Emma Bergmeier

Perth-based stylist and blogger Emma Bergmeier captures the understated beauty of Western Australian fashion and photography. Her blog Dropstitch is a visual treat for those with a giddy obsession for all things deliciously feminine, floral and dreamy. Think of it as a decadent cream bun with smatterings of lush Characterised by a distinctly Australian lilt, Dropstitch is a celebration of emerging talent, of which Emma is surely a part. I chose her as Lady of the Week, and this is the mini interview I did with her.

What do you love most about Perth fashion?

I love that Perth fashion is playful. Designers such as Jaime Lee,
Antipodium and Poppy Lissiman exemplify this with their amazing
collections, constantly pushing boundaries and encouraging us to have
fun with what we wear. The fashion scene here is also incredibly
welcoming - it's not so much competitive as it is supportive. There's
a great community of creative people living here.

What do you do as your day job?

I have two day jobs - by day I'm the Arts & Fashion Editor of
X-Press Magazine and by night I'm the Creative Director of All Of The
Above, an agency that represents photographers, stylists, hair and
makeup artists based in Perth.

When did you start Dropstitch?

I started Dropstitch about four years ago I think... although it
could be longer - feels like I've been blogging forever! In the
however-many-years-its-been since I started blogging the focus of
Dropstitch has changed a lot to reflect what I'm doing in life. It's
gone from being a street fashion photography site to being more of a
personal blog about my life as a stylist.

What are you most passionate about?

I'm most passionate about supporting the industry which has
supported me. The WA fashion industry is undergoing a renaissance of
sorts - people are finally starting to stay in Perth rather than
moving over east, which is what most talented folk from here have been
doing in recent history. As a result, there are more designers,
photographers, stylists, boutiques etc than ever before.

 

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She’s the Aussie version of Andy Sachs, but probably a whole lot sassier, smarter and savvy. With a CV to put any aspiring mag-hag to shame, Rachel Hills has worked for every major Australian publication and has currently gone AWOL conquering ole’ Blitey. Earlier in the year I had a chat to the Australian journalist, blogger, Phd student and self-confessed inappropriate woman about the highs and lows of freelancing, jumping across the pond and her soon to be released book.

Hey Rachel! So why the move to to London?

My boyfriend is living over there. It took us until maybe about April to figure out that he had moved. Originally he was supposed to only go for a few weeks, but his work kept him there. So when we figured it out we pulled the plans into action and I’m heading over there very shortly.

You’re currently doing a Phd at UNSW at the moment aren’t you?

I’m not finishing any time soon because they take forever to do! But I’ll be finishing it up when I get over there. Not immediately, but perhaps over the next two years.

Tell me about your dissertation!

I’m researching young people, late teens and 20-somethings, and maybe a bit older, and sex and identity. [I’m] Basically looking at this idea that our generation are always having sex. It’s called hypersexualisation of college students. The media is hyping up what people are doing romantically. So I came to the conclusion, that seems to be supported by my research so far which is fortunate, that what I was hearing about people my age and sex wasn’t really being reflected by the reality of people’s experiences. Status is somehow found in how much sex you’re getting. I think there’s a mythology about the perfect sex lives that everybody has.

When did you decide you wanted to be a journalist?

Probably. I always wrote as a child, and when I was little I would make zines. When I was in year 5 I got my class to make a newspaper which was very, very crappy. My poor mum had to typeset for me. I don’t know if I’d do that for my children. And when I was a teenager in high school I set up a website, and realised I was really passionate about writing and not really anything else. But I didn’t really think seriously about pursuing journalism until about year 12. Although what I wanted to do then was probably a little bit different to what I want to do now.

What did you want to do then?

I was really into music, and I was a musician myself. So back then, I was really interested in entertainment journalism. It’s weird how everything all comes together though. I used to want to be the editor of Cosmopolitan. It’s a goal I’ve since discarded, but it’s kind of strange, because now I write for Cleo and I’m going to be in Cosmopolitan next week. I recall when I was 16 also chatting to a friend’s mother and saying it was my dream to rant about popular culture. And whilst my intellect has improved, it still is my dream to write about things I’m interested in.

When I say it was my goal as 19 to be editor of Cosmopolitan, I was writing for student publications. I wouldn’t say I had a goal, and then I discarded it, then I came back to it, it’d be more that it evolved over time. When I was 20 I started editing the student publication, and I was fascinated by the machinations in student politics, and thus got really into covering that on campus. It was my goal to cover all the scandals amongst student politicians, and through that I gained an interest in political reporting.

I edited the politics section of Vibewire for a couple of years, then I got a job at New Matilda. I was also very interested in feminism, which is what ironically drew me to women’s magazines, because they’re a ground where you can discuss women’s issues. A few years after I left uni, I applied to be deputy editor of Girlfriend magazine.  Which is quite funny, because I’d never worked for a big magazine, but miraculously I got an interview. I think part of the reason I got an interview was because in my cover letter I was saying teenage girls were a lot wittier and more sassy and ironic in their consumption of media. They enjoy laughing at stuff. So when I pitched myself as a potential staff member – and by the way, I didn’t get the job – my basic pitch was ‘let’s work at helping Girlfriend better cater teenage girls’. The editor really liked my cover letter – but I bombed in the interview. It was my worst interview ever! But the editor loved my story pitches, so that’s how I started writing for them. Then I started writing for Cleo later because the same editor of the Girlfriend editorial team now works for Cleo.

So you did a lot of extracurricular activities during uni?

My career is very muddled. I did do a lot of extracurricular activities at university. In my undergraduate years I was hugely involved in everything on campus. I was involved in student politics; I was editor of the student publication; I was vice president of the Media Society for two years; I was involved in the activist left; I did lots and lots and lots of things. That’s how I got involved in Vibewire, and that’s what got me pitching freelance ideas to people. I was freelancing before I graduated, and I worked for a non-profit organisation for a year, Interchange New South Wales. I was doing their communications work and doing Vibewire on the side, and working with lots of talented young people there, who may have only been 19, 20, 21, but were getting published in a really major publication. It made me realise I could do paid work. I think it’s really important to tell young journalist that they don’t have to work for free. If you’re writing for small, independent publications, it might be necessary, but if you’re writing for newspapers or magazines or their websites, you certainly can get paid.

How do you pitch a story?

It can be quite a tricky thing to do. When I first started doing it, the first big publication I wrote for was the SMH. It was my goal at the beginning of 2005 to get published there. So I thought ‘The way I’m going to make his happen is by submitting them an article every week until they take my stories’. And the idea wasn’t so much to bug them, but when you’re a newbie, people don’t know you, so they don’t trust you. I guess being an editor [and] seeing someone’s name once a week would have been a bit much. Maybe every two weeks would have been a bit better! But you’re going to become a familiar commodity for them and they’re going to be more likely to want to take your work.

Fortunately for me, they took the second story I sent them so I didn’t have to keep sending them stuff! The early nerd gets her stuff published in the herald. So just be someone that’s in front of people, and do good work. Don’t just send an email and say “Hi Editor! I want to write this!” Submit the entire story. If you can write, and you can argue, and you can be entertaining, they can see that. They have all of that evidence in front of them. Magazines are a lot harder to break into than newspapers. I’ve spoken to my editors at mags, and they’ve run a lot of workshops on pitching and teaching people how to pitch and freelance. I think pitching is hard because it’s an art. I wasn’t very good at it at the start, although I somehow managed to get work published using pitches that were quite poorly constructed.

What was your worst mistake?

Getting a pitch accepted and then not writing the article! Sometimes when you pitch a really complicated article, it can become quite overwhelming when you put it together. So, it was silly, but I don’t think it ruined my career or anything. I think a huge mistake other new writers make is not knowing the publication you’re writing for. I think people have preconceived notions about what magazines or newspapers will publish, but you’ve got to read them very carefully. The art of pitching isn’t just coming up with a great story idea, but about figuring out a certain publication would approach it, like what kind of language would they use, and then present that in your pitch. It’s really hard to learn when you’re starting out.

What do you love most about freelancing?

Coming up with ideas.

What’s the worst?

Waiting for people to pay you. For people starting out, it difficult to even get paid at all. One of the problems in the proliferation of large media companies who aren’t paying writers for their work. I’ve been paid for writing for 5 years now but I still get approached to write for free. But if you’re younger, and the exposure is worth it, go for it.

Who’s your idol?

Simone de Beauvoir. I read a book about her the other day, and the life that she led was just really admirable. I liked the freedom that she had. She was an awful person in some respects, but I admired her commitment to their friends. They did exciting things, [and] they made good work.

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